Website Flipping – Write Your Way To Increased Site Value
January 4th, 2009 | 
Author: Writing blog posts takes several skills: SEO, writing talent, and, good marketing. Some of the SEO can be done with the All-in-one-SEO pack that you downloaded as a plugin. Other SEO can be done through researching keywords in the Google Keyword Tool. The way you write to market is also important and what types of offers you have for sales on the web site to generate income will also add value to your site.
Search Engine Optimization (SEO)
Hopefully, you did some keyword research when you were looking up niches for your potential web sites. Even if you didn’t, you can still pull up some interesting keywords for indexing, categories, and titles just off the top of your head. They may not be as valuable as some of the ones you’ve researched, but don’t underestimate just good old fashioned brainstorming. This in combination with the All-in-one-SEO pack can still get you good results, even though it’s far better to do research with the Google Keyword Tool and use that in combination with the All-in-one-SEO pack.
To use the pack as you are writing up blog posts, you will want to click on the Write tab within WordPress. Then, click on the section that says, “All In One SEO Pack” to expand it for use. You are going to add the titles, keywords, and descriptions there. Then, the pack creates the meta tags for you automatically.
There are three places you want to make sure to put your targeted keywords in when you create a post: the title, the keyword list, and the description. All of these spots help the search engines to quickly index and figure out what the post is about and how to rank it. So, whatever your keyword or keyword phrases are, you will want to make sure they appear in all three places. You also want to include the keyword at the beginning of the title, more so than at the end.
You can really ramp up the SEO in your posts by adding the keyword phrases to the content of the entire post. The search engines weight the headings and subheadings more than the actual writing, but you shouldn’t over do it. Depending on the length of your post, you should try to keep the density between 1 and 2%. That means if you have a 300 word post, the keyword should only appear between 3 and 6 times, including the title, headings, and subheadings.
It’s always better to put a few less keywords in than the maximum as Google will also penalize people who stuff their posts with too many keyword phrases. So, positioning the keyword phrases to show up where they are more weighted is more valuable than having the keyword show up an excessive number of times in your blog post.
Website Flipping The Project Archimedes Way
About the Author
Floyd Bogart has been in Marketing for over 28 years. He has taken 2 companies from startup to over 7 figures. He is now concentrating his efforts on the Website Flipping business model.
Learn more about this lucrative way to make a substantial income here: Website Flipping Your way To Wealth with Project Archimedes
Image by Håkan Dahlström.
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