Posts Tagged ‘Finding’

Finding Red Hot Niche for Website Flipping

The simplest yet most powerful advice I could give to anyone is this: Pick a niche that is high on demand and is a profitable aspect for the prospect buyer. You see, we have to keep the future buyer in our mind and make this as value added package as we could. Here are some niche suggestions to start with: #Dating/ Love Life/ Relationships. #Loan/ Debt/ Mortgage. #Lifestyle/ Quit smoking/ Yoga etc. #Movies/ Celebrity gossip. #Games and Sports/ Cars/ Bikes.

Those were some flat out suggestions you may use to start. They are evergreen and always in demand. If anyone of the above interests you, go ahead. I can promise those are good niche and have good revenue potential.

If you want to go ahead with your own research, I’d encourage you to do so. Just keep in mind not to become way too much specific. The broader you go, more audience you target. Hence you increase chances of selling the website.

Here are a couple of ways you might want to use to pick the right niche for your upcoming flip.

Use the Sitepoint marketplace to perform two types of research:

1) The websites that sold and/ or sparked interest among buyers and find out the reasons Why.

2) The websites that did not sell, and find out the points where you might improve upon and list a similar kind of website that has more chances of selling at a better price.

For the first part, you just have to dig in through the Startup Section of Sitepoint marketplace. Find out which auctions got the most bids, highest bids, what the package had (in terms of value additions like PLR eBooks, free hosting or some traffic stats etc). Make a note of them for future reference.

For the second part, there are a lot of auctions which do not go through. Just take a quick look at them, and if you find something unique, take a note of it and reasons why it did not sell. Was the price a little too high? Was there a problem with the auction copy? Was the website not up to the mark? Keep in mind not to waste your time looking at same kind of junk websites put out by people who are not going to make a dime doing things the way they do.

Second method I follow is to use Google Trends and similar type of services which give a relative data of ongoing searches.

The benefits of using this particular method of research is that you can stumble upon niche that have no/ less competition and thus you’re able to easily beat whatever competition you have and rank better for the terms. Plus, since there is good traffic coming, you can convert a good percentage of them and make some money which can be shown in the revenue stats on the auction copy, thus generating more money.

Third one is to Search through marketplaces of Clickbank and similar networks and find out high paying products.

This way you can setup a blog and promote products. Each sale you refer adds to your revenue, and the overall value of the website as perceived at the flip.

You can also be very creative while choosing a niche. You may look through print magazines to find out something that’s new and do a quick analysis on traffic vs competition. If you find it to be profitable, just go for it.